Google Ad Grants For Nonprofits
What is Google Ad Grants For Nonprofits?
$10,000 per month in in-kind AdWords™ advertising
Google Ad Grants is the nonprofit edition of AdWords, Google’s online advertising tool that provides $10,000 a month in free advertising to select charitable organizations to promote their missions and initiatives on Google.com, the World’s most popular search engine.
The Google Ad Grants program started in 2003 and over the years has expanded to 53 countries around the globe. As of 2018, Google has provided billions of dollars of in-kind donations to over 35,000 charities (several of which are Kinsey Street clients.)
The Ad Grants program is designed to be an advertising platform for nonprofit organizations that share in a philosophy of community service and help the world in areas such as science and technology, education, public health, the environment, youth advocacy, the arts and all areas of community service. This unique program is designed to help organizations extend their public service messages to a targeted audience, both local and global, in an effort to make a greater impact on the world.
The Google Ad Grants program solves the #1 problem that most nonprofits have and that is getting the message out. By providing nonprofits a substantial AdWords advertising budget, Google empowers nonprofit organizations to achieve their goals by helping them promote their websites on Google.
What can your organization achieve with a free $120,000 a year advertising budget?
Google Ad Grants Eligibility
To be eligible for the Google Ad Grant through the Google for Nonprofits program, US-based organizations must:
- Meet Google’s legal and policy guidelines
- Have current 501(c)(3) status, as assigned by the IRS
- Be registered with Techsoup and receive a charity validation token.
- Full eligibility details can be found here: http://www.google.com/nonprofits/eligibility.html
How To Apply To Google Ad Grants
- US-Based nonprofits can apply at: www.google.com/nonprofits.
- International nonprofits can apply at: www.google.com/grants/domains.html
If you are a nonprofit organization, and you have questions about applying for the Google Ad Grants program, contact us today and we will be glad to be of assistance.
Full Service Google Ad Grants Management and Consulting
Needing help managing your Google Ad Grant? Then check out our Google Grants Management Services page to get started today. We can help you get the most out of your Google Ad Grant. Get started today.
- Contact us today
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